Monday, July 14, 2008

TOYs Business Helps Draw Attention to Overlooked Older Kids

For the sixth consecutive year, Best Buy retail stores are supporting the Marine Corps Toys for Tots program. The Best Buy "Toys for Teens" campaign runs from Sunday, November 10 through Sunday, December 15 and will emphasize the need for age-appropriate gift donations that can be given to older kids, ages 12 to 15. Donation collection boxes and in-store signs will be placed at every Best Buy store during the five-week campaign.

"Unfortunately, young teens are often the most overlooked group of kids in need during the holiday season," said Major William Grein, USMC (ret.), vice president of marketing and development for the Marine Toy for Tots Foundation. "We appreciate Best Buy's efforts to draw attention to this cause. For a needy child, just one gift can change the holidays from a time of loneliness and sadness to a lasting and cherished memory."

"As an electronics retailer that appeals to teens, Best Buy is strongly committed to helping Toys for Tots reach young teens in need," said Stacy Hanley, community relations manager for Best Buy. "We hope to help raise awareness as well as donations for teens."

Best Buy is committed to kids and communities where its stores are located. The Company has a strong tradition of supporting national nonprofit youth organizations that enhance the quality of life for children and their families, like Toys for Tots. Last year thousands of gift donations were collected at Best Buy locations. All Toys for Tots donations must be new and unwrapped.

About Toys for Tots

The U.S. Marine Corps Reserve Toys for Tots Program has been the nation's flagship Christmas charitable endeavor and the U.S. Marine Corps' premier community action program since 1947. With the support of Best Buy the 2000 and 2001 Toys for Tots Campaigns have been the most successful in the 54-year history of the program. Last year over six million of our nation's neediest children were reached by Toys for Tots.

About Best Buy stores

Best Buy stores, owned and operated by Minneapolis-based Best Buy Co., Inc., is the top U.S. retailer of technology and entertainment products and services. Best Buy was founded in St. Paul, Minn. in 1966. Best Buy stores reach an estimated 300 million consumers per year through more than 500 retail stores in 48 states and online at BestBuy.com. For more information about Best Buy, visit the virtual pressroom at http://onlinepressroom.net/bestbuy.

Editor's Note: Reporters and photographers are welcome at all Best Buy stores for "Toys for Tots" stories. Please call Best Buy contact to access a store near you.

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COPYRIGHT 2008 Gale, Cengage Learning

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